22 – 25.10.2025

La Rural Trade Center, Buenos Aires

New Home!

ExpoFerretera 2025 awaits you at La Rural Trade Center

Bonus track


In parallel with ExpoFerretera comes BIEL Light + Building Buenos Aires – the Biennial International Trade Fair of the Electric, Electronic and Lighting Industry.

Expand your network

Organized by the Argentine Chamber of Hardware Stores and Related Products (CAFARA) and Messe Frankfurt Argentina, ExpoFerretera 2025 arrives for the first time at La Rural.

The International Hardware, Plumbing Parts, Paint and Construction Materials Trade Fair brings together the market leaders in a single venue where exchanging experiences and professional development take center stage.

Being part of the region's largest business platform allows your company to access new business opportunities, participate in academic activities, and showcase the latest industry innovations to a strategic audience.

This is where exhibitors and visitors come together to showcase and discover everything related to construction products, machinery, and tools for both domestic and/or industrial use.

Why Take Part

Positioning

Increase your brand visibility among a qualified audience, interested in the hardware industry.

Business Opportunities

Strengthen your relationship with existing clients, build new business connections, and expand your company’s global presence.

Showcase Innovations

Present your company’s new products and innovations during technical conferences and product demonstrations.

Global Outlook

Stay updated on the latest market trends and engage with leading industry professionals.

Resources that Boost Your Participation

Promotional materials and digital resources to spread the word about your participation since launch. Your company will take center stage in communication efforts aimed at attracting visitors, showcasing its services, and solidifying its market position.

Sustained communication

18 months of exposure for your company

Strategic positioning

Online Catalog:
Your Company's Best Communication Ally

Being a part of ExpoFerretera will allow you to optimize your company's marketing strategy, activating a dynamic and sustained communication plan before, during, and after the event.

This innovative platform allows you to create a personalized profile for your company, share updates, and promote your catalog. You'll be able to incorporate diverse details to reach your target audience: company description, contact details, logos, photos, products, and product groups.

To boost your company's visibility and positioning, the platform provides tools to feature in ExpoFerretera's search and inquiry channels.

You can also purchase additional tools to complement services offered in the basic package.

Personalized Micro Website

A website to share with all your contacts. The page features your name, logo, booth number, and all the expo details. Share it and attract more people to your booth.

Digital invitations

Send a personalized invitation to all your contacts.

Social Media Banners

Upload them to Twitter/X, Facebook, Instagram, LinkedIn, and share them with your entire network of contacts.

Banners, logos, e-signatures

To insert on your website, emails, and social media.

Press Actions

Our Communication and Press team offers you the opportunity to stand out in key industry media. Through press releases and newsletters, you'll be able to share relevant information and update your company's news.

Regional Power

+ hardware stores in Argentina
One for every

inhabitants

%

dedicated to industrial commerce

%

dedicated to end consumers

+

jobs, between hardware stores focused on home and industrial needs

The sector trades between &

products

Source: Argentine Chamber of Hardware Stores and Related Products (CAFARA)

Showcase

All products and services from the industry gathered in the ExpoFerretera network

Participate and grow your business!

Home appliances

Locks and decorative hardware

Electricity

Screwing components

General hardware

Gardening

Lubrication

Machinery, Tools and Equipment

Building materials

Paints, adhesives, sealants and chemicals

Bathroom Fittings and Gas

Safety

Services

CAFARA, Strategic Partner

Since the signing of the agreement in 2003, the Argentine Chamber of Hardware Stores and Related Products (CAFARA) and Messe Frankfurt Argentina have worked closely together to position Expo Ferretera as a key event on the international calendar. Today, it stands as the leading business hub for the sector across South America.

Founded on September 3, 1905, with the goal of defending and promoting retail trade, CAFARA has united hardware stores and businesses across the country.

To this end, CAFARA implements actions that promote sector development, protect local and regional economies, and encourage corporate social responsibility. It also fosters training, technological development, and the promotion of domestic industry.

More Than Just an Expo

ExpoFerretera offers a diverse range of activities: professional development, exhibitors' conferences, seminars, business meetings, and the Patio Ferretero—a spacious outdoor area where visitors can enjoy entertainment and watch live demonstrations.

The latest trends and the future of the hardware industry come together at ExpoFerretera.

Your company can’t miss it.

Confirm Your Presence

datos de los visitantes
datos de los visitantes
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datos de los expositores

With each new edition, ExpoFerretera expands its reach and renews its commitment to the satisfaction of exhibitors and visitors. Discover the results of ExpoFerretera 2023 and join the 2025 edition with your company.

Take Part!

Join ExpoFerretera 2025!